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Cosmetics store to be open note:
cross-stitch wholesale jewelry wholesale cosmetics wholesale
entry: first understand a few cosmetic knowledge
store owner that the cosmetics market prospects are good, but also the more popular traditional industry investment projects , but would like to have a certain degree of difficulty involved in the industry because operators need to control the knowledge of cosmetics, such as brand,beats by dre uk, price, products for skin, make-up with color, design, image to consumers, and the cosmetics industry should also be depth understanding of business practices.
has many years experience in cosmetics sales, and sales of cosmetics in the form of a research of Aromatic cosmetics shop owner Zhaotian Lu said: Nanyang were mostly cosmetic, the people in this business are basically brought up by relatives and friends, in addition, the company has done more than two years in the cosmetics promotion shopping guide, salesman, beauty instructors, investment shop's success may sex will be slightly larger than a few. , Chanel, Shiseido known brands; Olay, L'Oreal is affordable second-tier brands; great treasure, a small low-cost nurses is a three-line brand. , store, supermarket or corner store three channels of sales.
in foreign countries, international brands are sold through major department stores, roughly the same as in the case of Zhengzhou, Zhengzhou, however, is not only department stores selling international brands, also sells some second-tier product, which squeeze the store's living space, so the true sense of the little store in Zhengzhou.
in terms of individual operators, many who are open-integrated cosmetics shop, the price is low, sales of big win. Zhaotian Lu said: . the core business district, sub-core business district, near the upscale community, it is not suitable for operating low-end products, in the urban villages, the general community, it should be less near the school into the high-end goods, but decided to high-end cosmetics cosmetics shop's image, both in What shop, have the necessary equipment on some of the cosmetic grade.
In addition, bus site near the intersection of two aspects of the community, is a good choice.
find the shop, the fitting part can not be ignored decorated with a purpose: clean. can be made of glass facades, the main color to plain the same time, the shop chair, the cleaning equipment should be kept clean and tidy, to give the customer a good impression. investment: the initial funding for at least 10 Wan
cross-stitch wholesale jewelry wholesale cosmetics wholesale
how much initial investment is still associated with the grade cosmetics shop, opened in the city if the village store in addition to low-end cosmetics, but also to operate a large number of cleaning products, required capital is relatively lower five or six million can be.
But for most cosmetics shop, the shop area of 20 square meters, at least 10 million, which does not include headache store transfer fees, if the use of advice, wait until you open up shop after a month there will be dozens of manufacturers or sales agents, br> business: First, to ensure genuine fear
better sale of counterfeits small shop, cosmetics shop owner, must Wholesale
To shop, to understand the customer needs. shop, before the target consumers for the investigation, they can accept the price, what products are more popular.
service attitude and the ability of business sales determine the operating conditions of cosmetics stores, staff training should be to keep up.
addition, you can use some form of discount promotions, such as issuing membership cards, train members; timely introduction of special promotions; for old customers a special discount, etc. This will gradually strengthen customer loyalty cosmetics shop,
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